MMPRC to open department of social media
30 Jun 2012, 8:36 PM
The Maldives Marketing and Public Relations Corporation (MMPRC) has opened a social media department to promote the Maldives on networks such as Facebook and Twitter.
Head of the MMPRC, Mohamed Maleeh Jamal, told Minivan News that the new ‘Digital and Social Media’ department would aim to establish the Maldives as a “strong presence in the social and digital sphere.”
“Social networks have been under-utilised in the Maldives [as marketing tool] in the past,” Maleeh said, adding that the department would also work on search engine optimisation for the destination.
MMPRC staff will be trained to use the networks for marketing purposes and would attend the Digital and Social Media Conference in London in November, he said.
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